{"id":3174,"date":"2015-10-16T09:52:36","date_gmt":"2015-10-16T07:52:36","guid":{"rendered":"https:\/\/blog-staging-es.raja-group.com\/?p=3174"},"modified":"2025-01-30T03:18:20","modified_gmt":"2025-01-30T01:18:20","slug":"compradores-prematuros-adelantate-al-black-friday","status":"publish","type":"post","link":"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday","title":{"rendered":"Compradores prematuros: Adel\u00e1ntate al Black Friday"},"content":{"rendered":"<p>Gran parte de las compras navide\u00f1as empiezan antes del Black Friday. Es m\u00e1s, la mitad de ellas suceden antes del Cyber Monday (la otra gran fecha de ventas online). Es una tendencia que muestra que el usuario adelanta cada vez m\u00e1s las compras, quiz\u00e1s buscando la mejor promoci\u00f3n o el producto m\u00e1s adecuado.<\/p>\n<p>Esta es la conclusi\u00f3n que public\u00f3 Google a trav\u00e9s de su p\u00e1gina Think with Google, donde muestra los resultados que definen las tendencias que se est\u00e1n marcando en el terreno online.<\/p>\n<p><a href=\"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/rafia-natural_PDT01895-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\" size-thumbnail wp-image-3167 alignleft\" src=\"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/rafia-natural_PDT01895-2-150x150.jpg\" alt=\"rafia-natural_PDT01895\" width=\"150\" height=\"150\" srcset=\"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/rafia-natural_PDT01895-2-150x150.jpg 150w, https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/rafia-natural_PDT01895-2-120x120.jpg 120w, https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/rafia-natural_PDT01895-2-225x225.jpg 225w, https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/rafia-natural_PDT01895-2-100x100.jpg 100w, https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/rafia-natural_PDT01895-2.jpg 300w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>Algunos datos curiosos es como el 40% de las compras son online y el 78% de los consumidores usa Internet para buscar m\u00e1s informaci\u00f3n sobre el producto. Los dos muestran c\u00f3mo de importante es el medio online en las compras hoy en d\u00eda. El dato curioso, viene al comparar como los usuarios adelantan en tiempo y en volumen sus compras: el 48% hab\u00eda reconocido realizar la mayor\u00eda de sus compras antes del Cyber Monday (vs. Un 40% el a\u00f1o anterior). Es m\u00e1s, \u00bc de los encuestados afirm\u00f3 haber empezado a realizar compras antes de Hallowen.<\/p>\n<p>Sin duda alguna, es una tendencia cada vez m\u00e1s marcada y que muchos establecimientos ya contemplan en sus campa\u00f1as (la m\u00edtica promoci\u00f3n de Navidad del Corte Ingl\u00e9s que siempre decimos que empieza cada vez antes). No es casualidad, el usuario ha adelantado sus compras para encontrar el mejor producto, al mejor precio y sin colas ni demoras de env\u00edos.<img loading=\"lazy\" decoding=\"async\" class=\" size-thumbnail wp-image-3135 alignright\" src=\"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/PDT11-papier-cadeau_1-2-150x150.jpg\" alt=\"PDT11-papier-cadeau_1\" width=\"150\" height=\"150\" srcset=\"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/PDT11-papier-cadeau_1-2-150x150.jpg 150w, https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/PDT11-papier-cadeau_1-2-120x120.jpg 120w, https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/PDT11-papier-cadeau_1-2-100x100.jpg 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/p>\n<p>Ahora \u00bfC\u00f3mo adaptar mi tienda online para esta situaci\u00f3n?<\/p>\n<ul>\n<li>Plantea tus campa\u00f1as: No hace falta que empieces a anunciar las navidades, pero quiz\u00e1s puedes testear a tus clientes con tus comunicaciones. Ver los reactivos que son y adelantarte a otros competidores que a\u00fan no han empezado a trabajar en nuevas promociones.<\/li>\n<li>Prepara tu web para llegar a tus clientes: Haz un esfuerzo en tus comunicaciones en redes sociales, las newsletters, testea las campa\u00f1as a trav\u00e9s de Adwords o Facebook Ads. Puedes tener resultados muy positivos sin tener que invertir tanto. Podr\u00e1s optimizar tus campa\u00f1as mejor que en plenas Navidades.<\/li>\n<li>Prepara tu tienda: Intenta disponer de stock de producto, destaca aquellos que crees que son m\u00e1s propensos a generar ventas y prepara la gesti\u00f3n de pedidos y env\u00edos para actuar con rapidez ante un crecimiento de las compras.<img loading=\"lazy\" decoding=\"async\" class=\"alignright size-thumbnail wp-image-3175\" src=\"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/CAJA-ECOMMERCE-2-150x150.gif\" alt=\"CAJA-ECOMMERCE\" width=\"150\" height=\"150\" srcset=\"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/CAJA-ECOMMERCE-2-150x150.gif 150w, https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/CAJA-ECOMMERCE-2-120x120.gif 120w, https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/10\/CAJA-ECOMMERCE-2-100x100.gif 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/li>\n<li>Que no te falte el embalaje: Por suerte, siempre puedes contar en nosotros para disponer de tu <a href=\"https:\/\/www.rajapack.es\">material de embalaje en 24\/48 horas<\/a>. Aun as\u00ed, puedes aprovechar y prepararte para la \u00e9poca m\u00e1s fuerte del a\u00f1o con embalajes personalizados especialmente para estas fechas o elementos que den un toque de valor a\u00f1adido a tus pedidos. De bien seguro, tus compradores prematuros bien lo apreciar\u00e1n.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gran parte de las compras navide\u00f1as empiezan antes del Black Friday. Es m\u00e1s, la mitad de ellas suceden antes del Cyber Monday (la otra gran fecha de ventas online). Es [&#8230;]<\/p>\n","protected":false},"author":12,"featured_media":2198,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[101],"class_list":["post-3174","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-embalaje","tag-ecommerce"],"acf":[],"yoast_head":"\n<title>Compradores prematuros: Adel\u00e1ntate al Black Friday RAJAPACK<\/title>\n<meta name=\"description\" content=\"Las compras se realizan antes y en mayor cantidad. Para el Black Friday se estima que ya se han hecho gran cantidad de compras Descubre m\u00e1s en este art\u00edculo\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Compradores prematuros: Adel\u00e1ntate al Black Friday RAJAPACK\" \/>\n<meta property=\"og:description\" content=\"Las compras se realizan antes y en mayor cantidad. Para el Black Friday se estima que ya se han hecho gran cantidad de compras Descubre m\u00e1s en este art\u00edculo\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday\" \/>\n<meta property=\"og:site_name\" content=\"RAJAPACK Blog | Consejos de embalaje, log\u00edstica y m\u00e1s\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Rajapack.es\" \/>\n<meta property=\"article:published_time\" content=\"2015-10-16T07:52:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-30T01:18:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/02\/Escaparates-hechos-de-cart\u00f3n-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"528\" \/>\n\t<meta property=\"og:image:height\" content=\"386\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ana MARIN\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@RajapackES\" \/>\n<meta name=\"twitter:site\" content=\"@RajapackES\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ana MARIN\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n\t    \"@context\": \"https:\/\/schema.org\",\n\t    \"@graph\": [\n\t        {\n\t            \"@type\": \"Article\",\n\t            \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday#article\",\n\t            \"isPartOf\": {\n\t                \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday\"\n\t            },\n\t            \"author\": {\n\t                \"name\": \"Ana MARIN\",\n\t                \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/#\/schema\/person\/04fd300fa2b06042038f6df85b69b4b5\"\n\t            },\n\t            \"headline\": \"Compradores prematuros: Adel\u00e1ntate al Black Friday\",\n\t            \"datePublished\": \"2015-10-16T07:52:36+00:00\",\n\t            \"dateModified\": \"2025-01-30T01:18:20+00:00\",\n\t            \"mainEntityOfPage\": {\n\t                \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday\"\n\t            },\n\t            \"wordCount\": 481,\n\t            \"commentCount\": 2,\n\t            \"publisher\": {\n\t                \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/#organization\"\n\t            },\n\t            \"image\": {\n\t                \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday#primaryimage\"\n\t            },\n\t            \"thumbnailUrl\": \"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/02\/Escaparates-hechos-de-cart\u00f3n-1.jpg\",\n\t            \"keywords\": [\n\t                \"ecommerce\"\n\t            ],\n\t            \"articleSection\": [\n\t                \"Novedades &amp; Consejos de embalaje\"\n\t            ],\n\t            \"inLanguage\": \"es\",\n\t            \"potentialAction\": [\n\t                {\n\t                    \"@type\": \"CommentAction\",\n\t                    \"name\": \"Comment\",\n\t                    \"target\": [\n\t                        \"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday#respond\"\n\t                    ]\n\t                }\n\t            ]\n\t        },\n\t        {\n\t            \"@type\": \"WebPage\",\n\t            \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday\",\n\t            \"url\": \"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday\",\n\t            \"name\": \"Compradores prematuros: Adel\u00e1ntate al Black Friday RAJAPACK\",\n\t            \"isPartOf\": {\n\t                \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/#website\"\n\t            },\n\t            \"primaryImageOfPage\": {\n\t                \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday#primaryimage\"\n\t            },\n\t            \"image\": {\n\t                \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday#primaryimage\"\n\t            },\n\t            \"thumbnailUrl\": \"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/02\/Escaparates-hechos-de-cart\u00f3n-1.jpg\",\n\t            \"datePublished\": \"2015-10-16T07:52:36+00:00\",\n\t            \"dateModified\": \"2025-01-30T01:18:20+00:00\",\n\t            \"description\": \"Las compras se realizan antes y en mayor cantidad. Para el Black Friday se estima que ya se han hecho gran cantidad de compras Descubre m\u00e1s en este art\u00edculo\",\n\t            \"inLanguage\": \"es\",\n\t            \"potentialAction\": [\n\t                {\n\t                    \"@type\": \"ReadAction\",\n\t                    \"target\": [\n\t                        \"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday\"\n\t                    ]\n\t                }\n\t            ]\n\t        },\n\t        {\n\t            \"@type\": \"ImageObject\",\n\t            \"inLanguage\": \"es\",\n\t            \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday#primaryimage\",\n\t            \"url\": \"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/02\/Escaparates-hechos-de-cart\u00f3n-1.jpg\",\n\t            \"contentUrl\": \"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/02\/Escaparates-hechos-de-cart\u00f3n-1.jpg\",\n\t            \"width\": 528,\n\t            \"height\": 386,\n\t            \"caption\": \"Escaparates hechos de cart\u00f3n\"\n\t        },\n\t        {\n\t            \"@type\": \"WebSite\",\n\t            \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/#website\",\n\t            \"url\": \"https:\/\/www.rajapack.es\/blog-es\/\",\n\t            \"name\": \"RAJAPACK Blog | Consejos de embalaje, log\u00edstica y m\u00e1s\",\n\t            \"description\": \"Consejos de embalaje, logistica y m\u00e1s\",\n\t            \"publisher\": {\n\t                \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/#organization\"\n\t            },\n\t            \"potentialAction\": [\n\t                {\n\t                    \"@type\": \"SearchAction\",\n\t                    \"target\": {\n\t                        \"@type\": \"EntryPoint\",\n\t                        \"urlTemplate\": \"https:\/\/www.rajapack.es\/blog-es\/?s={search_term_string}\"\n\t                    },\n\t                    \"query-input\": {\n\t                        \"@type\": \"PropertyValueSpecification\",\n\t                        \"valueRequired\": true,\n\t                        \"valueName\": \"search_term_string\"\n\t                    }\n\t                }\n\t            ],\n\t            \"inLanguage\": \"es\"\n\t        },\n\t        {\n\t            \"@type\": \"Organization\",\n\t            \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/#organization\",\n\t            \"name\": \"RAJA ES\",\n\t            \"url\": \"https:\/\/www.rajapack.es\/blog-es\/\",\n\t            \"logo\": {\n\t                \"@type\": \"ImageObject\",\n\t                \"inLanguage\": \"es\",\n\t                \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/#\/schema\/logo\/image\/\",\n\t                \"url\": \"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2021\/10\/logo-mobile@3x.png\",\n\t                \"contentUrl\": \"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2021\/10\/logo-mobile@3x.png\",\n\t                \"width\": 534,\n\t                \"height\": 114,\n\t                \"caption\": \"RAJA ES\"\n\t            },\n\t            \"image\": {\n\t                \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/#\/schema\/logo\/image\/\"\n\t            },\n\t            \"sameAs\": [\n\t                \"https:\/\/www.facebook.com\/Rajapack.es\",\n\t                \"https:\/\/x.com\/RajapackES\",\n\t                \"https:\/\/www.linkedin.com\/company\/rajapack-spain\/\",\n\t                \"https:\/\/www.youtube.com\/user\/RajapackES\"\n\t            ]\n\t        },\n\t        {\n\t            \"@type\": \"Person\",\n\t            \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/#\/schema\/person\/04fd300fa2b06042038f6df85b69b4b5\",\n\t            \"name\": \"Ana MARIN\",\n\t            \"image\": {\n\t                \"@type\": \"ImageObject\",\n\t                \"inLanguage\": \"es\",\n\t                \"@id\": \"https:\/\/www.rajapack.es\/blog-es\/#\/schema\/person\/image\/\",\n\t                \"url\": \"https:\/\/secure.gravatar.com\/avatar\/652c925fca147acebb370b725d178d5c?s=96&d=mm&r=g\",\n\t                \"contentUrl\": \"https:\/\/secure.gravatar.com\/avatar\/652c925fca147acebb370b725d178d5c?s=96&d=mm&r=g\",\n\t                \"caption\": \"Ana MARIN\"\n\t            },\n\t            \"description\": \"Web marketer\",\n\t            \"url\": \"https:\/\/www.rajapack.es\/blog-es\/author\/amarin\"\n\t        }\n\t    ]\n\t}<\/script>\n","yoast_head_json":{"title":"Compradores prematuros: Adel\u00e1ntate al Black Friday RAJAPACK","description":"Las compras se realizan antes y en mayor cantidad. Para el Black Friday se estima que ya se han hecho gran cantidad de compras Descubre m\u00e1s en este art\u00edculo","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday","og_locale":"es_ES","og_type":"article","og_title":"Compradores prematuros: Adel\u00e1ntate al Black Friday RAJAPACK","og_description":"Las compras se realizan antes y en mayor cantidad. Para el Black Friday se estima que ya se han hecho gran cantidad de compras Descubre m\u00e1s en este art\u00edculo","og_url":"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday","og_site_name":"RAJAPACK Blog | Consejos de embalaje, log\u00edstica y m\u00e1s","article_publisher":"https:\/\/www.facebook.com\/Rajapack.es","article_published_time":"2015-10-16T07:52:36+00:00","article_modified_time":"2025-01-30T01:18:20+00:00","og_image":[{"width":528,"height":386,"url":"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/02\/Escaparates-hechos-de-cart\u00f3n-1.jpg","type":"image\/jpeg"}],"author":"Ana MARIN","twitter_card":"summary_large_image","twitter_creator":"@RajapackES","twitter_site":"@RajapackES","twitter_misc":{"Escrito por":"Ana MARIN","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday#article","isPartOf":{"@id":"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday"},"author":{"name":"Ana MARIN","@id":"https:\/\/www.rajapack.es\/blog-es\/#\/schema\/person\/04fd300fa2b06042038f6df85b69b4b5"},"headline":"Compradores prematuros: Adel\u00e1ntate al Black Friday","datePublished":"2015-10-16T07:52:36+00:00","dateModified":"2025-01-30T01:18:20+00:00","mainEntityOfPage":{"@id":"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday"},"wordCount":481,"commentCount":2,"publisher":{"@id":"https:\/\/www.rajapack.es\/blog-es\/#organization"},"image":{"@id":"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday#primaryimage"},"thumbnailUrl":"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/02\/Escaparates-hechos-de-cart\u00f3n-1.jpg","keywords":["ecommerce"],"articleSection":["Novedades &amp; Consejos de embalaje"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday","url":"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday","name":"Compradores prematuros: Adel\u00e1ntate al Black Friday RAJAPACK","isPartOf":{"@id":"https:\/\/www.rajapack.es\/blog-es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday#primaryimage"},"image":{"@id":"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday#primaryimage"},"thumbnailUrl":"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/02\/Escaparates-hechos-de-cart\u00f3n-1.jpg","datePublished":"2015-10-16T07:52:36+00:00","dateModified":"2025-01-30T01:18:20+00:00","description":"Las compras se realizan antes y en mayor cantidad. Para el Black Friday se estima que ya se han hecho gran cantidad de compras Descubre m\u00e1s en este art\u00edculo","inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.rajapack.es\/blog-es\/compradores-prematuros-adelantate-al-black-friday#primaryimage","url":"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/02\/Escaparates-hechos-de-cart\u00f3n-1.jpg","contentUrl":"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2015\/02\/Escaparates-hechos-de-cart\u00f3n-1.jpg","width":528,"height":386,"caption":"Escaparates hechos de cart\u00f3n"},{"@type":"WebSite","@id":"https:\/\/www.rajapack.es\/blog-es\/#website","url":"https:\/\/www.rajapack.es\/blog-es\/","name":"RAJAPACK Blog | Consejos de embalaje, log\u00edstica y m\u00e1s","description":"Consejos de embalaje, logistica y m\u00e1s","publisher":{"@id":"https:\/\/www.rajapack.es\/blog-es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.rajapack.es\/blog-es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.rajapack.es\/blog-es\/#organization","name":"RAJA ES","url":"https:\/\/www.rajapack.es\/blog-es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.rajapack.es\/blog-es\/#\/schema\/logo\/image\/","url":"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2021\/10\/logo-mobile@3x.png","contentUrl":"https:\/\/www.rajapack.es\/blog-es\/wp-content\/uploads\/2021\/10\/logo-mobile@3x.png","width":534,"height":114,"caption":"RAJA ES"},"image":{"@id":"https:\/\/www.rajapack.es\/blog-es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Rajapack.es","https:\/\/x.com\/RajapackES","https:\/\/www.linkedin.com\/company\/rajapack-spain\/","https:\/\/www.youtube.com\/user\/RajapackES"]},{"@type":"Person","@id":"https:\/\/www.rajapack.es\/blog-es\/#\/schema\/person\/04fd300fa2b06042038f6df85b69b4b5","name":"Ana MARIN","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.rajapack.es\/blog-es\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/652c925fca147acebb370b725d178d5c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/652c925fca147acebb370b725d178d5c?s=96&d=mm&r=g","caption":"Ana MARIN"},"description":"Web marketer","url":"https:\/\/www.rajapack.es\/blog-es\/author\/amarin"}]}},"_links":{"self":[{"href":"https:\/\/www.rajapack.es\/blog-es\/wp-json\/wp\/v2\/posts\/3174"}],"collection":[{"href":"https:\/\/www.rajapack.es\/blog-es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rajapack.es\/blog-es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rajapack.es\/blog-es\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rajapack.es\/blog-es\/wp-json\/wp\/v2\/comments?post=3174"}],"version-history":[{"count":0,"href":"https:\/\/www.rajapack.es\/blog-es\/wp-json\/wp\/v2\/posts\/3174\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rajapack.es\/blog-es\/wp-json\/wp\/v2\/media\/2198"}],"wp:attachment":[{"href":"https:\/\/www.rajapack.es\/blog-es\/wp-json\/wp\/v2\/media?parent=3174"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rajapack.es\/blog-es\/wp-json\/wp\/v2\/categories?post=3174"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rajapack.es\/blog-es\/wp-json\/wp\/v2\/tags?post=3174"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}